In September 2019 Goin hacked a billboard in collaboration with Upfest Gallery by replacing it with an anti-ad artwork satirically titled "ADD TO CART".
Title: ADD TO CART
Medium: 4 colors Screenprint on Somerset Satin White 250 gr/m² paper
Sizes: 50cm x 50cm (19.7" x 19.7")
Edition: 25 pieces signed, numbered and dry stamped by Goin
Artist's proofs: 1 AP
Certificate of authenticity: Each limited edition comes with a certificate of authenticity signed, numbered, dated and dry stamped by Goin